Faye J. Stover

Currently contributing to product design initiatives within a leading financial technology company.

• Responsibilities to be defined as the internship progresses.

Contributed to product design and strategic initiatives, focusing on enhancing user experience and brand alignment.

• Designed and implemented a custom design system for StandardAI, enhancing brand alignment and usability, resulting in a streamlined high-fidelity prototype and system ready for development for an internal data visualization analytics dashboard.
• Provided strategic design advice for Robinhood's design objectives, influencing strategies to align with aesthetic and business goals.
• Spearheaded a 10-week project to lead the design of a unified platform, optimizing recipe discovery and enhancing cooking accessibility while balancing business objectives, user needs, and financial constraints.

Led community engagement and educational initiatives to promote Figma adoption and design best practices across the university.

• Spearheaded the Figma Ambassador Program, significantly increasing Figma adoption and advancing technology education across the university.
• Organized and hosted 4 impactful design-focused workshops, creating essential resources that empowered the student design community.
• Facilitated direct communication channels between students and Figma's product team, providing actionable feedback that influenced product development for educational needs.

Conducted comprehensive UX research and data analysis to inform marketing strategies and enhance user engagement.

• Executed usability research across 50+ user scenarios, informing marketing strategies and contributing to a 30% increase in brand awareness and social media traffic, with a focus on Open Books Access.
• Utilized SQL and Python to analyze over 100 user survey responses, converting quantitative data into qualitative insights that boosted marketing engagement by 25%.
• Analyzed market conditions and consumer trends from Marketing Brew and eMarketer, delivering actionable user insights for strategic brand positioning and enhanced client outreach.

Facilitated active learning for students in computing and information courses, focusing on practical application of concepts.

Published articles for a leading design publication, reaching a wide audience across various platforms.

Organized and mentored students in design principles and software for a professional fraternity's mobile app development.

Conducted in-depth analysis of historical feature interface iterations to understand the correlation between user satisfaction and design principles.

Led the end-to-end UX design and research for a mobile application, driving significant improvements in user engagement and app performance.